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dark mode vs light mode

UI/UX Feature Spotlight: Should You Design for Dark Mode?

Darth Vader would have us believe that the “dark side” is the superior side. However, for those of us non-Sith members, the question as to whether dark mode really provides a...

Richard Alvarez
May 15, 2023
Posted in UI/UX

Combining Design Thinking and Usability Testing for Superior UX

User experience (UX) is all about understanding the needs of the user and providing solutions in the digital products we design that directly address the issues they are facing....

Richard Alvarez
Mar 29, 2023
Posted in UI/UX

Elevate Your Brand with Inclusive Design

As a designer, every choice I make will impact users. And those designs will either lower or raise barriers for usage. Font size, color combinations, interactivity, use of...

Richard Alvarez
Sep 20, 2022
Posted in UI/UX

Which Usability Test is Right for You?

Usability testing lays the foundation for building a successful product. Conducting a user test is a great way to obtain feedback, validate ideas, and/or confirm the need to...

Richard Alvarez
Aug 30, 2022
Posted in UI/UX

6 UX Mistakes Causing Cart Abandonment (And How to Fix Them)

If you’re in e-commerce, it’s likely you’re facing a cart crisis. In 2021, reports revealed the cart abandonment rate was nearly 70%. E-commerce brands lose on average $18...

Manish Shirvalkar
Aug 11, 2022
Posted in UI/UX

UX Audit: Modernizing Your App for Increased Engagement

Today’s savvy digital citizens have very high expectations. According to a study by Salesforce: 84% of customers consider the user experience of a company’s digital...

Richard Alvarez
Jun 30, 2022
Posted in UI/UX

How Digital Transformation Is Impacting Customer Experience

As companies continue their digital transformation journey, there is an increased appreciation for digitalization as a business optimization strategy. Often, the goals that have...

Richard Alvarez
Feb 23 , 2022
Posted in UI/UX

Your Users Are Key Stakeholders, Treat Them Like It

No company would survive without its customers. If that sounds glaringly obvious, then I have your attention. A recurring problem in today’s society, however, is that...

Richard Alvarez
Jan 20 , 2022
Posted in UI/UX

UX/UI: Expect Major Changes in 2022 and Beyond

After a year in which the return to pre-pandemic normality was often tantalizingly within reach, digital adoption continued to accelerate in ways we never could have predicted two...

Richard Alvarez
Jan 5 , 2022
Posted in UI/UX

How Digital Transformation is Driving Customer Experience

This blog, co-written with Richard Alvarez (UX Practice Lead, Apexon), draws on their joint experience in the Customer Experience environments. Digital transformation is no...

Richard Alvarez
Sep 21, 2021
Posted in UI/UX

Customer Experience & User Experience: Where they Meet

This blog, co-written with Richard Alvarez (UX Practice Lead, Apexon), draws on their joint experience in the CX and UX environments. Ask the average person if the customer...

Richard Alvarez
Aug 24, 2021
Posted in UI/UX

The Role of Empathy in Design

Just a few decades ago, the idea that you could make a phone call to someone on the other side of the world using a flat electronic device that sat in your pocket was pure science...

Aparajito Sengupta
May 29 , 2020
Posted in UI/UX

Connecting the Dots: Great UX in Connected Products

The principles of great user experience (UX) have been around for some time. Are things really so different when it comes to connected product UX? Yes and no. The concept of...

Manish Mistry
Feb 4 , 2020
Posted in UI/UX

The Importance of UX in Digital Transformation

Digital Transformation is a term we’ve been hearing a lot of as of late, but what is it really? Simply put, Digital Transformation is the process through which digital...

Aparajito Sengupta
Nov 27 , 2019
Posted in UI/UX
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