LowerScript engaged with Apexon in 2020, looking to leverage its expertise across the software development lifecycle, from strategy and development through implementation and launch. And Apexon delivered on its commitment, by helping LowerScript get a full-featured mobile app to market in just five weeks.
Success Story Heathcare
LowerScript Uses Digital to Put Affordable Rx in Consumer’s HandsLowerScript is a prescription discount app built specifically to help Washington State residents both find the cheapest prescriptions in their area and save hundreds of dollars on the vital medications they need.
LowerScript’s business model was based on an engaging and existing mobile experience that extended its market reach and optimized convenience for consumer users. The mobile application had to not only enable users to search for specific types of medication, check and compare prices from different pharmacies and map locations, but also take advantage of discount coupons at the point of purchase.
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Rx discounts for Washington State residents
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Savings of up to 80%
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An intuitive mobile experience
the Results
Key Outcomes
Faster
Time-to-Market
Time-to-Market
5 weeks from start to finish
End-to-End
Solution
Solution
Apexon provided a turnkey solution including strategy, UI/UX design, implementation and deployment to mobile stores and pharmacy partners
Go Digital
Accelerating the delivery of new digital initiatives with confidence
Be digital
Creating the infrastructure and foundation to scale digital initiatives
Evolve Digital
Leveraging data and analytics to continuously improve digital delivery processes
Enable digital adoption in a quick, and agile manner
Apexon enabled LowerScript to get to market in just five weeks – from strategy and development through implementation and launch.
Build digital infrastructure and foundation for enterprises to scale
An AWS server less architecture provided LowerScript with the flexibility and scalability to support the rapid growth of its business.
Leverage data engineering to make strategic decisions and get digital right every time
Advanced analytics optimized the user experience and the value to LowerScripts’ pharmacy partners.
The challenge
To navigate regulatory challenges
The consumer prescription business in Washington State is highly regulated. As a result, any new Rx-related business effort in the state is subject to a variety of localized laws and regulations.
If LowerScript was to succeed in the digital coupon space, it could not afford to risk losing time-to-market on the operational side of the business. While the company navigated the regulatory challenges, it needed a partner that had the strategic ability to help define its mobile offering and the technical expertise to develop both the front end UI, the analytics, and the backend connections essential to the offering itself. The solution also required a flexible and scalable infrastructure that could grow with the business.
The Solution
defining, developing and deploying
Apexon was briefed on the problem by LowerScript in July 2020, and tasked with defining, developing and deploying the technology solution for the above pain point — with a caveat that this had to be achieved in a short time frame and at a reasonable cost.
That solution included developing the strategy behind the mobile offering as well as planning, designing, developing and implementing the end-to-end solution. With time being of the essence, there were multiple components involved. These components focused on architecture, technology stack, development, testing, hosting and launch.
Specific deliverables included:
The mobile application for both Android and iOS built with React Native
Administration portal to manage users and push notifications
AWS cloud native infrastructure
Deployment to mobile stores
Analytics tracking using Firebase
Cloud native applications and development enabled Apexon to move very quickly on the development of the solution. And the AWS serverless architecture also provided important cost and time efficiencies for LowerScript.
The full-featured app provided users with everything they needed to get their prescriptions for the lowest cost possible. LowerScript’s website offers its customers the opportunity to save up to 80% at a local pharmacy instantly, so it was crucial that the functionality of the app mirrored the value proposition that the company was offering.
Key user functionality included:
User Search
For availability of specific medications in a local area with details on price, indications, dosage, side effects and more
Pharmacy Options
For users to choose from based on location, hours, prescription price and availability
Discounts
Access to available coupon cards for different products and stores
Push Notifications
For administrators to push reminders and special deals
User Management
Allowing users to sign-up and authenticate on sign-in; enable Administrators to select users and add business rules for automated notifications
Saved Prescriptions
The ability for users to save their prescriptions within the application and set up reminders for recurring purchases
Location Services
To define convenient pharmacy options and provide navigation to selected stores
And it was all delivered from start to finish in just five weeks
SERVICES USED:
API GW
Lambda
S3 (Static
Website Bucket)
CloudFront
ACM
RDS
VPC
WAF
IAM
KMS
Cloudwatch
CloudTrail
SES
SNS