Success Story Heathcare

LowerScript Uses Digital to Put Affordable Rx in Consumer’s Hands

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LowerScript is a prescription discount app built specifically to help Washington State residents both find the cheapest prescriptions in their area and save hundreds of dollars on the vital medications they need.

LowerScript’s business model was based on an engaging and existing mobile experience that extended its market reach and optimized convenience for consumer users. The mobile application had to not only enable users to search for specific types of medication, check and compare prices from different pharmacies and map locations, but also take advantage of discount coupons at the point of purchase.

Rx discounts for Washington State residents
Savings of up to 80%
An intuitive mobile experience

prescription drug discount coupons app solution

LowerScript engaged with Apexon in 2020, looking to leverage its expertise across the software development lifecycle, from strategy and development through implementation and launch. And Apexon delivered on its commitment, by helping LowerScript get a full-featured mobile app to market in just five weeks.

the Results

Key Outcomes

Faster
Time-to-Market

5 weeks from start to finish

End-to-End
Solution

Apexon provided a turnkey solution including strategy, UI/UX design, implementation and deployment to mobile stores and pharmacy partners

Our methodology

how
we did it

Apexon works with companies across the digital lifecycle.

Go Digital

Accelerating the delivery of new digital initiatives with confidence

Be digital

Creating the infrastructure and foundation to scale digital initiatives

Evolve Digital

Leveraging data and analytics to continuously improve digital delivery processes

Launch & Experiment

Automate & Accelerate

Be Intelligent & Autonomous

Launch & Experiment

Enable digital adoption in a quick, and agile manner

Apexon enabled LowerScript to get to market in just five weeks – from strategy and development through implementation and launch.

Automate & Accelerate

Build digital infrastructure and foundation for enterprises to scale

An AWS server less architecture provided LowerScript with the flexibility and scalability to support the rapid growth of its business.

Be Intelligent & Autonomous

Leverage data engineering to make strategic decisions and get digital right every time

Advanced analytics optimized the user experience and the value to LowerScripts’ pharmacy partners.

The challenge

To navigate regulatory challenges

The consumer prescription business in Washington State is highly regulated. As a result, any new Rx-related business effort in the state is subject to a variety of localized laws and regulations.

If LowerScript was to succeed in the digital coupon space, it could not afford to risk losing time-to-market on the operational side of the business. While the company navigated the regulatory challenges, it needed a partner that had the strategic ability to help define its mobile offering and the technical expertise to develop both the front end UI, the analytics, and the backend connections essential to the offering itself. The solution also required a flexible and scalable infrastructure that could grow with the business.

The Solution

defining, developing and deploying

Apexon was briefed on the problem by LowerScript in July 2020, and tasked with defining, developing and deploying the technology solution for the above pain point — with a caveat that this had to be achieved in a short time frame and at a reasonable cost.

That solution included developing the strategy behind the mobile offering as well as planning, designing, developing and implementing the end-to-end solution. With time being of the essence, there were multiple components involved. These components focused on architecture, technology stack, development, testing, hosting and launch.

Specific deliverables included:

engaging and existing mobile experience design

The mobile application for both Android and iOS built with React Native

Administration portal to manage users and push notifications

AWS cloud native infrastructure

Deployment to mobile stores

Analytics tracking using Firebase

Cloud native applications and development enabled Apexon to move very quickly on the development of the solution. And the AWS serverless architecture also provided important cost and time efficiencies for LowerScript.

The full-featured app provided users with everything they needed to get their prescriptions for the lowest cost possible. LowerScript’s website offers its customers the opportunity to save up to 80% at a local pharmacy instantly, so it was crucial that the functionality of the app mirrored the value proposition that the company was offering.