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Combining Design Thinking and Usability Testing for Superior UX

User experience (UX) is all about understanding the needs of the user and providing solutions in the digital products we design that directly address the issues they are facing....

Richard Alvarez
Mar 29, 2023 |
Posted in UI/UX

Which Usability Test is Right for You?

Usability testing lays the foundation for building a successful product. Conducting a user test is a great way to obtain feedback, validate ideas, and/or confirm the need to...

Richard Alvarez
Aug 30, 2022 |
Posted in UI/UX

6 UX Mistakes Causing Cart Abandonment (And How to Fix Them)

If you’re in e-commerce, it’s likely you’re facing a cart crisis. In 2021, reports revealed the cart abandonment rate was nearly 70%. E-commerce brands lose on average $18...

Manish Shirvalkar
Aug 11, 2022 |
Posted in UI/UX

UX Audit: Modernizing Your App for Increased Engagement

Today’s savvy digital citizens have very high expectations. According to a study by Salesforce: 84% of customers consider the user experience of a company’s digital...

Richard Alvarez
Jun 30, 2022 |
Posted in UI/UX

Divergent vs. Convergent: Finding the Right Balance

Richard Alvarez
Jun 28 , 2022 |
Posted in UI/UX

Understanding the UX Design Process

Richard Alvarez
May 19 , 2022 |
Posted in Digital Experience

4 Interview Questions to Find a Healthy UX Work Environment

Cassi Seifert
May 12 , 2022 |
Posted in Digital Experience

Global Digital Divide: UX Responsibilities in Metaverse

There’s an entire world out there that exists beyond the one in which we live, but the harsh reality is not everyone will have access to it. As UX designers, it’s our...

Cassi Seifert
Mar 31 , 2022 |
Posted in Digital Experience

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