EMPOWERING RETAILERS TO DELIVER UNIFIED CUSTOMER EXPERIENCE AND ATTAIN OPTIMIZED, SUSTAINABLE OPERATIONS

Driving competitive advantage for retail companies with human-centric experiences

INDUSTRY CHALLENGES
The blend of physical & online channels has been the ultimate goal for retailers since the beginning of eCommerce

Customers today expect consistent phygital (physical + digital) experiences across channels including traditional outlets, platforms, and devices. Retailers must anticipate consumer’s needs and provide personalized recommendations, while delivering delightful experiences at every touchpoint.

The blend of physical and online channels has been the ultimate goal for retailers since the beginning of eCommerce. But, the onset of COVID-19 has changed the possibilities, making this move a necessity rather than an aspiration. The new retail pressures are about elevating the entire buying experience and improving loyalty while maintaining optimized operations on ground.

Challenges and top trends retailers are observing include:

consistent omnichannel experience

Rising demand for consistent omnichannel experience

Personalization expectations

Personalization expectations

AR- and VR-enabled purchase experiences

Differentiation through AR- and VR-enabled purchase experiences

Siloed data across systems

Siloed data across systems

Fast rise of environmental, social, and governance (ESG) factors

Fast rise of environmental, social, and governance (ESG) factors

new age POS

Need for new age POS (Point of Sale) terminals

better employee experience

On-ground executives expecting better employee experience

Optimizing inventory

Optimizing inventory

Improving operational efficiency

Improving operational efficiency

WHERE WE CAN HELP

To EMPOWER SOME OF THE WORLD’S LEADING RETAIL COMPANIES

Apexon is empowering some of the world’s leading retail companies to deliver consistent, omni-channel experiences by leveraging digital commerce and data capabilities.

We guide clients through designing and implementing digital solutions by leveraging a human-centric approach. Our solutions help clients redesign the customer journey in a sustainable way through single customer view, personalized recommendations, tailored content-based marketing, effortless commerce system, actionable data, and customer insights available to sales and service executives, data-driven procurement, and operations.

HYPER-PERSONALIZATION

Hyper-
Personalization

OMNI-CHANNEL EXPERIENCE

Omni-Channel
Experience

MIXED REALITY EXPERIENCE

Mixed Reality
Experience

DIGITAL EXPERIENCE PLATFORM

Digital Experience
Platform

FULLY EQUIPPED POS TERMINAL

Fully Equipped POS
Terminal

CUSTOMER 360

Customer 360

CATALOG & INVENTORY MANAGEMENT

Catalog & Inventory
Management

ON-SHELF AVAILABILITY

On-Shelf
Availability

LOYALTY PROGRAMS & GAMIFICATION

Loyalty Programs
& Gamification