Apexon worked with this company beginning in 2014 for over two years. The company engaged Apexon to upgrade its mobile capabilities and services. It wanted to develop a cross-platform solution to facilitate cross-selling and upselling of services across mobile channels. One that could better help its customers increase ancillary sales, improve revenue per available room (RevPAR), and personalize guest and customer experiences.
Success Story High Tech
Travel Industry Leader Refreshes its Digital PresenceApexon builds cross-platform mobile solution that drives 10x sales increase 
This software and technology company helps power online services for many leading travel and hospitality providers around the world.
The increasing mobility of consumers had created a major challenge for the company. More than 40% of travelers were using mobile apps to find restaurants and hotels while traveling. Also, more than 65% of all online hotel reservations were being made on the same day as check-ins.
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Founded in 1960 in the US
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Partnered with leading airlines, hoteliers, agencies and other travel partners to retail, distribute and fulfill travel needs
Key Outcomes with apexon
71% Reduction in Development Costs
Due to streamlined approach
68% Reduction in Implementation Costs
Due to cross-platform capability
10X Sales Revenue Increase
As a result of cross-sell/upsell capabilities
Increased RevPAR
Through push notifications and smart advertising
Go Digital
Accelerating the delivery of new digital initiatives with confidence
Be digital
Creating the infrastructure and foundation to scale digital initiatives
Enable digital adoption in a quick, and agile manner
Apexon implemented a new cross-platform (ISxP) framework that cut implementation costs by 68%.
Build digital infrastructure and foundation for enterprises to scale
The framework developed by Apexon enabled complete customization, configurability and offline caching mechanism (using data sync).
Leverage data engineering to make strategic decisions and get digital right every time
Real-time reporting and statistics enabled more intelligent data-driven decisions.
The challenge
Slow and error-prone mobile development efforts
The company’s current mobile development efforts were slow and error-prone.
Mobile applications previously released had a variety of performance issues due to poor architecture and non-responsive design.
As a result, their customers were not able to capitalize on the huge shift to mobile – risking revenues as well as customer loyalty.
The Solution
Experience Management
Apexon delivered a cross-platform mobile solution focused on experience management.
Some of the core deliverables included:
Cross platform development
A framework for cross platform development and a CMS-driven architecture with multi-language support which enabled complete customization, configurability and offline caching mechanism (using data sync)
Personalized experience
Extensible approach for ancillary promotion, cross selling and notifications for a personalized experience
Reporting & statistics
Real-time reporting and statistics
Single-page architecture
A single-page architecture for high performance and memory management