Customer Spotlight – Real Capital Markets

CTO talks about test automation, tool selection and best practices for digital

Introduction Real Capital Markets is the leading provider of marketing solutions for commercial real estate. Commercial real estate professionals hire Real Capital Markets and use our suite of services to build property websites, send out email campaigns, and securely share due diligence materials necessary to complete a commercial real estate transaction. How are you accelerating the digital transformation of your business? We’ve been in business since 1999. We’ve been digital for quite a while now. It was a big transformation for us to move to mobile and shift away from thinking about a desktop or office- centric engagement with our platform. We now look at the way our clients and prospective buyers interact using their mobile devices, phones, and tablets. What did you enjoy most about your experience with Apexon? Apexon has been a terrific partner. They really helped hold our hand when it came to our initial exploration for test automation. We had tried and failed with some internal initiatives and decided to look for a partner who could help guide us and help us with tool selection as well as establishing the framework and series of best practices. They have been invaluable in helping us avoid some of the common mistakes when it comes to test automation adoption. Describe Apexon in one word? The word would be “Experience.” This was a big selling point for Real Capital Markets when it came to looking for a partner in test automation. We wanted to make sure we had a partner who had been there and done that before us; that we weren’t their first client, nor would we be their last. Someone to help us understand what the best practices were when it came to test automation. What were the key benefits? The biggest benefit after engaging with Apexon is a shift towards our core competency. We’re now minimizing the use of our personnel doing manual testing and allowing them to concentrate on the really value-additive portions of their job. They get more time to do what they do best.