Why CDP is the Foundation for a Customer-First Strategy
The average person may be beyond bored with the ongoing global health crisis, but there is a consensus among business leaders that the pandemic was not only a catalyst for...
No company would survive without its customers. If that sounds glaringly obvious, then I have your attention. A recurring problem in today’s society, however, is that...
After a year in which the return to pre-pandemic normality was often tantalizingly within reach, digital adoption continued to accelerate in ways we never could have predicted two...
Widespread digital transformation has always been a matter of when and not if, but there is no doubt that it is now happening everywhere we look. And while required awareness has...
Many insurance companies – both mid-sized and at the enterprise level – have already adopted some advanced analytics to help reduce costs and mitigate risk. These industry...
The growing role of data and analytics as both a business optimization strategy and actionable insights into customer behavior means that there is a defined need for companies to...
This blog, co-written with Thanneermalai Krishnappan (Technical Manager, Apexon), draws on their joint experience in the data and analytics environments. A constant fixture...
Pop quiz: Do you know how much data was created in 2020? The answer, unsurprisingly is a LOT! Every human on average created 1.7 MB of data per second. To put that into context...
This blog, co-written with Thanneermalai Krishnappan (Technical Manager, Apexon), draws on their joint experience in the data and analytics environments. The 24/7 nature of the...
Apexon was named the winner of a Gold Stevie® Award in the Best Technical Support Solution - Computer Technologies category in The 2021 International Business Awards®, thanks to...
Since Biden’s inauguration in January, there’s been a shift toward greater regulation for the financial services sector – as is usually the case with Democratic...
On July 8, Colorado became the third US state (after California and Virginia) to pass a consumer data privacy law. As of this writing, 27 other states have some kind of...