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Ten Ways to Empower Your Sales Team

Customers are increasingly raising their expectations for services, including the sales process. And soft skills can only get salespeople so far. A centralized technology is at...

6 Behaviors to Strengthen Client Relationships

Back at university, I worked at bars, restaurants, and even nightclubs to help put me through school. And though the scenery and clientele have changed considerably, I am still...

How Salesforce will Become Your Virtual Office in 2022

More than a hundred thousand companies rely on Salesforce products to supercharge their sales pipelines and help build genuine relationships with customers and employees. But...

A Day in the Life of Nick Kelly, Salesforce Developer

As a Salesforce Developer at Apexon, I work with business analysts and clients regarding unique business problems they experience and/or requirements to provide them with...

A Day in the Life of Anu Suppiah: Salesforce Business Analyst

As a Salesforce Business Analyst, I work directly with clients by documenting requirements for proper and efficient Salesforce implementations. I implement specific...

A Day in the Life of Nicole Taylor: Salesforce Business Analyst

As a Senior Business Analyst on the Salesforce team, I work with clients to improve their business processes and develop custom solutions to fit their unique needs. These...

Salesforce for Manufacturing Companies: What to Know before Taking the Leap

The past year has been challenging for many manufacturing companies. Disruptions to supply chains around the world have made it difficult to both get raw materials and deliver...

Should You Embrace a Crawl, Walk, Run Salesforce Rollout Plan?

It’s hard to understate the impact your organization’s rollout plan will have on the overall success of your Salesforce adoption. That’s because your rollout plan determines...

How Salesforce Can Help Personalize Patient Journeys

Salesforce Health Cloud has truly transformative potential for healthcare organizations (including doctors’ offices, insurance providers, hospital groups, and others) interested...

Integrating Codeless Salesforce Test Automation on Cloud

When Marc Andreessen made his oft-cited claim that software was eating the world a decade ago, it got thousands of developers and coders nodding in agreement. Written as part...

Transforming the Home-Building Process for American Classic Homes

The Brief American Classic Homes was looking to optimize the home building business process and introduce cutting-edge features to improve the customer experience. Central to...

Why You Can Expect Increased ROI With Salesforce Test Automation

Salesforce sits at the center of more than 150,000 organizations. As the undisputed global leader in CRM, Salesforce’s own capabilities help businesses put customers at the...

How to Increase ROI with Streamlined Salesforce Test Automation

This blog is co-written with Jeff Pigatto, Vice President and Global Head, Salesforce Practice at Apexon as they draw on their joint experience optimizing Salesforce...

How Updating Your KPIs Can Translate to Higher Revenue

Many marketing and sales departments live and die by their key performance indicators (KPIs). Often tracked in real time, these metrics indicate whether individual employees,...